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Archive for September, 2014

Aldi and Lidl have created a new dimension in Private Label and “Own Brand”

Posted on: September 16th, 2014 by Will Carter

I hesitate to add to the pages which have already been written in industry journals about the seemingly unstoppable surge of the continental hard discounters. But it seems to me that most analysts and commentators have missed a key driver of the success of both Aldi and Lidl in the UK over recent months. It’s […]